MANAGING YOUR SOCIAL MEDIA
Hello. I’m Ray Lawrence, Founder & CEO of Your Entertainment Partner, and Producer of Magic Dinner & Bourbon in Louisville KY. I’ve been handling the social media for both, and have learned a lot. One thing I have found, and you have found also, is that to keep yourself in front of your audience, you need to be consistent, and that takes time! Time is money! I now want to give others the opportunity in a very inexpensive way, to put themselves out in social media properly. Every entity is unique. I’ll help you follow some basic guidelines, and grow your social media.
I want to help you, without it breaking your bank. I can’t do this for free, but I CAN make this very affordable for you. In getting to know you, and what your ultimate goals are, you and I can create a social media campaign that fits into your budget. The most imprtant thing to consider, is what your audience IS, and what you want to accomplish.
SOCIAL MEDIA IS WHERE YOU:
- Communicate with your fans
- Share fun video on a regular basis
- Create interest to be hired for higher paying private events
- Announce New Bookings
- Invite Fans to Public Performances
- Add to your fanbase (Email Lists)
WHAT SOCIAL MEDIA STREAMS SHOULD I BE ON?
WHEN SHOULD I BE POSTING?
- Minimum 2x per month for new fun videos
- Whenever you have important announcements
- 1 week prior and 2 days prior promoting any public appearances
- Minimum 1x per week fan pictures
GET YOUR SOCIAL MEDIA MANAGED & YOUR ACT PROMOTED
WHAT WE DO:
- Clean up or create YouTube Channel.
- We get connected to your Business FaceBook, LinkedIn, Twitter and Instagram.
- Assist setting up social media pages if needed.
- Post important announcements.
- Post upcoming Public Appearance Promotions.
- Post fan video and fan pictures.
- Post your “fun” videos you create.
- Assist with Social Media Inbox Interaction
- Create Call to Actions (Email lists & Mailings).
- Create a special Landing Page at Your Entertainment Partner web site.
- Assist with taking live video, including fan reaction video.
THIS TAKES SOME WORK ON YOUR PART TOO!
You will need to be able to provide the following:
- Custom fun video (not promo video) on a schedule.
- A library of still photos.
- A library of video that we will edit for promotional use.
- Email us when you get a new booking.
- Email us with public appearance details.
Here are a THREE EXTRA BONUSES you get with our Social Media Management:
- Postings we manage on your social media, also get promoted on our social media pages..
- Exclusive upload areas for your images and videos.
- Access to Exclusive Members Only Forums at yourentertainmentpartner.com.
TYPICAL RECOMMENDED STANDARD SERVICES
- Twice Per Week we post UPCOMING PUBLIC APPEARANCES (Monday & Thursday) FaceBook; LinkedIn; Twitter; Instagram
- Once Per Week, we post FAN PICTURES & FAN VIDEO(Tuesday) FaceBook, LinkedIn, Twitter, Instagram, YouTube
- Twice per month, we post YOUR PERSONAL VIDEO TO FANS (Wednesdays) FaceBook, LinkedIn, Twitter, Instagram, YouTube
- Once Per Week, we post ANNOUNCEMENTS you want to make (Thursdays) FaceBook, LinkedIn, Twitter, Instagram
- Additional postings to FaceBook, LinkedIn, Twitter, Instagram;
- Facebook Boosts with selective targeted audiences-;
- Video: Onsite Live during performance of audience & performers, plus fan reaction video (includes editing).
- Create special promotions to gather fan emails and cell phone numbers: Custom based on promotion.
- YouTube- Create branded channel if one does not exist, moving your personal YouTube to Branded
- Add our Facebook user as manager to your Facebook Business Page
- Create Custom Landing Page w/ video on yourentertainmentpartner.com